Vijay KumarPPC Expert
Digital Marketing Professional with 8 yrs. of progressive experience in marketing, interactive strategy and digital commerce, Verticals - Cannabis, CBD, Apparels, Lingerie, Health, Beauty & Wellness, Furniture to name a few.
About The Course
Pay Per Click (PPC) is an extremely important methodology when it comes to generating traffic as well as revenue. According to Google’s statement if someone spends 1 dollar on pay per click model they will earn 2 dollars. You will be able to display compelling campaigns to a target audience based on their interests and demonstrated search history.
At the completion of this course, attendees will be able to.
- Grasp the Concept of Online Business, Websites and Online Advertising.
- Search Engine Marketing and Social Media Marketing.
- Use Google AdWords, Bing Ads, Facebook and Analytics.
- Apply different business goals and most relevant campaigns types for them.
- Research and Analysis before setting up the right campaign type and Understand user behaviour.
Exam & certification
The exam will be conducted in the form of an offline test series ensuring the authenticity of results.
Once the student has cleared the exam he/she will be provided with a certificate in the next 10 working days.